The Offer :
– Strong opportunities to progress your career
– Opportunity within a company that is using innovative technology to improve shipping standards
– Work alongside & learn from best in class talent
The Employer :
– Our client is an online logistic solution provider. Primarily focused on eCommerce sellers, they provide smooth and speedy domestic and international shipping so that businesses can focus on their core competencies. Through innovative technology, they aim to set the standards for convenient global shipping.
The Job :
You will be responsible for :
– Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
– Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
– Reviewing and optimising the design and content of all online assets including the company website and social media pages.
– Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
– Using A/B testing to optimise digital marketing performance.
– Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
– Working closely with the business to create an effective content marketing strategy and editorial plan in line with business objectives.
– Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales and customer retention.
– Developing and managing the editorial calendar to ensure deadlines are met.
– Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.
– Managing relationships with external marketing agencies.
– Ensuring consistency of brand voice, style and tone across all content.
The Profile :
– You have a Degree from a top-tier institute and at least 1 year experience, ideally in Digital Marketing or Content Management within IT industry.
– You have the ability to develop engaging content for a wide range of audiences.
– You are a creative marketing professional, preferably with a strong content creation and writing background.
– You possess strong analytical skills and are comfortable dealing with numerical data
– You pay strong attention to detail and deliver work that is of a high standard
– You are a strong networker & relationship builder
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